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Search Engine Optimization Services

Search Engine Optimization (SEO) is a technique that enhances the chances that your website’s listing for certain search terms will be above your competitors' websites.  Proper implementation of SEO will increase traffic to your website from the search engines – mainly Google, Yahoo! and MSN.  Blackwater Interactive’s team focuses on your website to deliver the highest placement possible for your web site on the search engines’ results pages, thus increasing your visibility and visitors and maximizing your ROI.

On SEO, WikiPedia says:

SEO is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Usually, the earlier a site is presented in the search results, or the higher it "ranks", the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines.

For most search terms, you are competing with hundreds, thousands and sometimes millions of other sites to get the attention of the searchers.  The higher your site is placed on the Search Engine results page listings for your keywords, the more targeted traffic your website will receive.

The path to high rankings require that you convince the search engines that your site is worth preferred placement.  That's Blackwater Interactive’s area of expertise where we make your website more visible and more attractive to search engines - we market your site to them and we position your web site so that they give you some of the best free publicity possible!  This is a fantastic opportunity that can have a serious long term impact on a site’s profitability and success.

 

What's Involved With Our SEO Services?

Blackwater Interactive optimizes your website by looking at a number of on-page and off-page factors, such as:

  • Internal link architecture,
  • search engine friendliness,
  • meta tags and page descriptions,
  • page <titles>,
  • content positioning,
  • links to and from your site,
  • internal link architeture
  • keyword density for your industry's top search terms,
  • website accessibility,
  • syntactically correct HTML and CSS,
  • competitive analysis,
  • keyword analysis

 

Flexible SEO Packages

Site Analysis

- A Site Analysis is an indepth review of the potential issues that could be affecting your website as well as recommendations for improving traffic, user experience, content and search engine friendliness.  The price will vary based on the number of pages in the website and the complexity of the work involved.  

 

Link Analysis

- Who links to you defines who you are in the eyes of the search engines.  Inbound links will be reviewed with an eye to quality, theme and opportunities for improvement. We'll examine which content attracts links from which sectors and issue recommendations to shore up areas where link popularity is sparse and expand sections that pull in link value.

 

Analytics Recommendation

- A review of the site statistics and web analytics you currently employ with recommendations on how to improve tracking, content, link building, and marketing all focused on improving important conversion rates, stickiness, bookmarking, repeat visitors, etc.

 

Competitive Analysis

- We take a look at how (and who) your competition is acquiring and converting traffic and how well they are doing in the search engine rankings.  Recommendations typically include suggestions for link building, advertising, new content & other areas that might need attention.

 

Link Building Campaigns 

- The major search engines place a strong emphasis on link popularity in calculating where your site will be ranked in the search engine result pages (the more other web sites link to your site, the more important your site must be). For competitive keywords, link popularity becomes so important that webmasters must pursue aggressive link building tactics in order achieve first page placements.

Our Link Building services range from targeted optimization of a single keyword to large, campaigns to improve the overall link profile and popularity of a website.  We employ custom link-requests, link searches, social media work, directory submission (where warranted) and paid links (as necessary).  We can also use paid advertising links which can be valuable to increase traffic and improve the link profile. 
   

SEO Consulting Services 

- If you need more indepth or specialized services that are not available in our Search Engine Optimization (SEO) Packages, try our SEO Consulting Services. We can train your staff on search engine optimization or assist you with proven SEO techniques to improve your search engine rankings. We answer your questions, educate you along the way, and provide recommendations tailored to your site.

 

Ethical SEO 

Blackwater Interactive offers ethical / white-hat search engine marketing solutions that range from small businesses to large multi-national corporations. We help e-commerce and web-based companies and site owners promote their businesses in the major search engines. Our offices are located in the Tallahassee FL area and we provide our services to organizations world wide.

Maximize your website’s earnings by contacting a Blackwater Interactive Marketing Specialist today at 850.926.4488.

 
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